Skip to main content
TicketHero

Ticketing for visitor attractions

A ticketing and booking system for visitor attractions, inside your own website.

TicketHero is ticketing software for attractions that sell by the date and start time. Visitors book and pay on your own page, your team checks them in from the ticket, and the money is paid to your own account. It is new, and we are taking on our first venues.

What it does for an attraction

Each of these runs in the product today unless it is marked otherwise. Our public roadmap lists the rest.

What timed entry looks like in practice

The same few rules run in the booking flow, in the admin and through the API.

  1. Availability, never scarcity

    The booking flow says whether a start time is free. It never shows a count of the places left, and it never tells a visitor to hurry.

  2. One price from the first step

    Any booking fee you set is in the total from the start, in line with UK pricing rules. The price a visitor sees first is the price they pay.

  3. A link that opens one date and time

    A link in an email or an advert opens the booking flow on the experience, date and start time you choose. If that time has sold out, the flow says so and shows the other times that day.

  4. Refunds from the admin

    Your team refunds a booking in full or in part from the Bookings page and cancels it in the same step. The freed place goes back on sale.

What it does not do yet

A busy attraction may need these on day one. None of them is in the product today, and each carries its status from our public roadmap.

See the full roadmap, or how TicketHero compares with other kinds of ticketing system.

  • Card readers and kiosks

    Under consideration

    Take a card at the gate inside TicketHero, on a reader or a self-service kiosk, instead of on a separate machine.

  • Memberships and season passes

    Under consideration

    Regular visitors book their place with a pass and no payment step.

  • Gift vouchers

    Under consideration

    Vouchers sold on your website and redeemed in the same booking flow.

  • Tickets in Apple Wallet and Google Wallet

    Planned

    Visitors add their ticket to their phone's wallet from the confirmation page and email.

  • Refunds and date changes by the customer

    Planned

    Customers move their own date or ask for a refund from their booking link, within rules you set.

  • Sales and source reporting

    Planned

    Sales by date, by experience and by campaign in one place, without a spreadsheet.

What it costs

1.5% of what you take, plus VAT. Nothing else.

No monthly fee, no set-up fee and no long contract. Card payments go to your own Stripe account, and Stripe charges you its own card fee directly. A sale at the gate paid in cash or on your own card machine carries no fee to us.

Questions we are asked

If yours is not here, ask us.

What is timed entry ticketing?
Visitors book a date and a start time, and each start time has a fixed number of places. It spreads arrivals through the day and tells you who is coming before they arrive. In TicketHero every experience is sold this way.
Does the booking happen on our website or on yours?
On yours. The booking flow is placed inside your own page with two lines of code, so visitors choose, pay and get their ticket without leaving your site.
Do visitors see how many places are left?
No. A start time shows as free or full. We show availability and never a count of places left, because pressure to hurry is not how we think a venue should sell.
Who receives the ticket money?
You do. Card payments are designed to go straight to your own Stripe account, with you as the merchant. Today they run in our demo with a test card and are not switched on for any venue yet.
Is there an API?
Yes, and it is included. You create the keys yourself in the admin, as read only or read and write, and each key reaches one venue's data. The documentation is public.
When is a larger attraction platform the better choice?
When you need tills, kiosks, memberships or round-the-clock support now. We do not have those today, and our comparison page says so row by row.

Where we are today

TicketHero is new and is taking on its first venues. Card payments run in our demo with a test card and are not switched on for any venue yet. You can try the whole product, and we can show you a private preview with your own experiences, before there is anything to pay.